@oksana said in What Is Gartner’s New “Customer First” Program?:

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Gartner has launched a new vendor identification program called “Customer First.” The Customer First program is designed to build trust and credibility, by signaling that a technology provider solicits reviews from all customers and recognizes the benefits of honest, unbiased feedback. The Customer First badge on the profile signifies that these technology providers: welcome both positive and negative feedback and utilize customer insights to drive product development, service and support StarWind is proud to receive the Customer First badge.

Check out the criteria for Customer First program eligibility and what real-life users are saying after purchasing and using their solutions from StarWind.

How much do good reviews cost a vendor? We know that's all Gartner is, so I don't see why this would be any different.